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Cult Sandwich McRib Returns Nationwide

Cult Sandwich McRib Returns Nationwide

Just until November 14, at least

Fast-food giant Mickey D's decided to bring back their very popular, ever-evasive McRib sandwich, on National Food Day no less. So while some people will be advocating healthy eating and discussing the dangers of fast food, others will be chowing down on a processed, boneless "rib" sandwich with 500 calories and 26 grams of fat. Yes, this reflects America perfectly.

The Daily Byte is a regular column dedicated to covering interesting food news and trends across the country. Click here for previous columns.


McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)

McDonald's is nothing if not a contradiction unto itself.

The original streamlined McDonald's menu was created by Richard and Maurice McDonald in 1948 and consisted of just nine items:

  • hamburger 15 cents
  • cheeseburger 19 cents
  • French fries 10 cents
  • milk 10 cents
  • milk shake 20 cents
  • root beer 10 cents
  • orangeade 10 cents
  • coca cola 10 cents
  • coffee 10 cents

This original nine-item menu has been validated with various extant contemporary display and paper menus. The limited menu allowed high-volume-low-cost food preparation with standardized procedures. Note: the official McDonald's site lists the original nine items as: hamburger, cheeseburger, soft drink in 3 flavors, milk, coffee, pie, and potato chips. Clearly very early in the process pie and potato chips were replaced with milk shake and French fries.

In 1963 McDonald's began down the dubious path of expanding the original nine item menu with the addition of the Filet-O-Fish sandwich. As McDonald's grew exponentially, the commitment to a simple menu was foolishly abandoned and replaced with both additional permanent items and seasonal items.

In 1981 McDonald's introduced the McRib sandwich. The McRib sandwich never became a permanent menu item, and has been available on an intermittent basis ever since. Often the McRib sandwich is available for certain brief times in select regions on a rotating basis. It usually returns just once a year in select markets, but not simultaneously.

Recent National Seasonal Rollouts

Beginning in fall of 2010, McDonald's began a series of nation-wide McRib rollouts rather than rotating select markets all year. Dates of recent national rollouts follow.

  • November 2, 2010 through December 5, 2010
  • October 24, 2011 through November 14, 2011
  • December 17, 2012 through Mid-January 2012 (nationwide)
  • Mid-October 2013 through Mid-December 2013
  • November 5, 2014 through December 2014 (selected areas)
  • September 2015 through November 2015 (selected areas)
  • November 9, 2016 through December 2016 (selected areas)
  • November 6, 2017 through December 2017 (selected areas)
  • October 29, 2018 through December 2018 (selected areas)
  • October 7, 2019 through December 2019 (most states)
  • December 2, 2020 through tbd (nationwide, first since 2012)


Watch the video: McDonalds McRib 1997 (January 2022).